Press release
Valista Operator Payments Service Enabling Off-Deck Mobile Content Services Expands to U.S. Cellular ®
Valista’s Operator Payments Service to Help U.S. Cellular Increase Off-Deck Mobile Content Revenues Enabling Greater Consumer Choice and Transparency
Dublin, Ireland and San Mateo, CA — April 2, 2008 –Valista (www.valista.com), the leading provider of digital commerce software and managed services, today announced that U.S. Cellular, a leading U.S. based provider of wireless services, has selected Valista’s Operator Payments Service to enable its off-deck premium content business.
Through Valista’s Operator Payments Service, U.S. Cellular customers will now have greater access to mobile content and be able to fully participate in many interactive activities such as text-in media voting for popular television shows.
Valista’s Operator Payments Service supports a wide range of mobile payment options, providing consumers with greater choice in the purchasing process. In addition, the service provides support for post purchase operations such as refunds and credits and allows for end-to-end visibility of transactions.
Valista’s Operator Payments Service acts as a bridge between external aggregators, content providers and U.S. Cellular’s internal infrastructure. It is offered as a managed service, allowing U.S. Cellular to maintain core focus and improve the time to market of their off-deck premium content business. The service utilizes Valista’s industry leading payments technology and its advanced revenue sharing and settlement solution (ValistaPlus™ 4).
A key feature of Valista’s Operator Payments Service is the Campaign Manager Module, which manages the lifecycle of off-deck mobile campaigns across the operator, aggregators and content providers. It enables the submission, approval and launch of campaigns proposed by content providers or aggregators to operators such as U.S. Cellular. This process enables U.S. Cellular to protect their customers from inappropriate content and rogue services by allowing them to accept reject or ask for a revision of proposed content and services, ensuring only content and services which meet U.S. Cellular’s criteria can be used by U.S. Cellular customers. Campaign Manager also supports customer care by providing detailed information in the event of a customer inquiry, complaint, request for a refund or cancellation of a service, ensuring full customer satisfaction.
Valista’s Operator Payments Service increases the percentage of successful purchases and reduces service costs through authentication and authorization, subscription license and refund management and automated contract mediation. It also provides comprehensive settlement and reconciliation services allowing automated, accurate settlement calculations with all partners and automatically reflects refunds in settlement statements.
According to Craig McDonald, Chief Operating Officer at Valista, “Operators need the ability to quickly adapt to the ever-changing dynamics of the global payments market. Understanding the growth of off-deck content, Valista’s solutions have been built to manage scalable volumes of transactions and enable carriers to future proof their evolving payment strategies.”
Valista has a proven track record in providing managed services on behalf of such key customers as Cricket Communications. Valista’s Operator Payments Service is based on the award winning Valista payments and settlement platforms, which are in use by some of the world’s largest mobile operators including Vodafone UK, NTT DoCoMo, France Telecom’s w-HA and Orange.
Notes:For more information about the partnership, please contact:
Valista®
Evanna Kearins
Director, Marketing.
Email: marketing@valista.com
About U.S. Cellular
U.S. Cellular is the nation's sixth-largest wireless service carrier, providing wireless service to six million customers in 26 states. The Chicago-based company employs 8,000 associates and operates on a customer satisfaction strategy, meeting customer needs by providing a comprehensive range of wireless products and services, superior customer support, and a high-quality network.
About Valista® Ltd.
Valista accelerates the growth of digital commerce with multi-channel merchandizing, payments and settlement solutions. The company enables mobile, broadband and cable operators, and media and entertainment companies to support the entire commerce ecosystem including end-to-end transaction management; advanced settlement; discounting, promotions and loyalty programs with a choice of software or managed services.
Valista specializes in managed services which enable operators to expand their markets and customize their offerings in a timely and cost efficient manner utilizing Valista’s best of breed application ValistaPlus™ software platform.
Key customers include:
America Online, Cricket, Vodafone, NTT DoCoMo, France Telecom’s w-HA, Orange, 3, mBlox, and Orascom/Mobilink.
Valista® and ‘accelerating commerce™’ and ‘new ways to purchase with multiple ways to pay™’, ‘payments software enabling the purchase of premium services™’, ‘ValistaPlus’, ‘PaymentsPlus’, ‘OffersPlus’, ‘SettlementPlus’ are registered trademarks and trademarks of Valista Limited. All other trademarks and registered trademarks referenced in this document are the property of their respective owners.
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