Many operators recognise that opening their networks to Web and Enterprise application developers will help to stimulate innovation, allow them to exploit their network assets in more imaginative ways, and to ultimately realise a new 2-sided business model - generating revenues from many hundreds and even thousands of 3rd party applications as well as their traditional mass-market voice, messaging and connectivity services.
However, many of the current "Open Telco API" programs that have been launched to date are R&D-led initiatives, with the laudable aim of creating a rich environment for innovation but currently without a true commercial framework for the applications that are created.
To address this issue, Aepona is working with the application developer ecosystem to help jump-start the commercialisation of the NaaS business model. We do this by understanding our Telco customers' target verticals, identifying service categories that consumers and enterprises find compelling, and bringing together the required applications and partners into a packaged service offering that operators can take to market.
From the App Developers' perspective, Aepona can leverage its global installed base of Telco customers to provide a channel to market for their applications. Aepona works in partnership with developers to build attractive solutions that leverage the NaaS model, creating bundles that incorporate best-of-breed applications into a mash-up that creates true differentiation for the developer, compelling features for the end user, and new revenue streams and increased customer loyalty for the operator.
If you are an application developer and are interested in working with Aepona to telecoms-enable your application and bring it to market, contact@aepona.com
If you are an application developer and are interested in working with Aepona to telecoms-enable your application and bring it to market, please email us:
contact@aepona.com
